FKA twigs today announces the debut of Practice, a short film that celebrates the physical training and creative process that culminated in her latest video, ‘Cellophane.’ Practice launchds yesterday exclusively on WeTransfer’s editorial platform, WePresent, and delves deep into the making of FKA twigs’ most vulnerable song and ambitious music video to-date.
With Practice, directed by AnAkA, FKA twigs give a rare, intimate look at the artist’s training process. Referencing FKA twigs’ conceptualization of the video over a year previously, candid footage reveals the long and highly demanding process of training, both physically and psychologically, to perfect the art of pole-performance; and, ultimately, bring her creative vision to life.
“There was a lot of hard work that went into making the video happen — on a creative level, on a business level, on a physical level. It’s all very well me going and doing a three-minute routine, that’s easy. But the difficult thing is knowing that you have the stamina and the strength to do be able to do that three-minute routine for eight hours, and that’s something different.” – FKA twigs
Watch it below